Marketing Plan for Final Flight (Aerial cremation dispersal) Research Proposal

Marketing Plan for Final Flight (Aerial cremation dispersal) - Research Proposal Example Cremation is, therefore, preferred by a large section of the society. However, disposing the remains becomes a major issue and most families are seen to preserve it in urns, which in time becomes taxing to preserve. Final Flight aims to provide an effective alternative for disposing the ashes of deceased loved ones by scattering them in the air by means of an airplane. The current paper will analyze the market opportunities and specify different marketing plans of the company so as to realize whether undertaking such a business venture is deemed profitable. As we know, those who identify with a religion, different faiths have different traditions when it comes to cremation. While many Christians have traditionally chosen burial -- mirroring Jesus entombment and the belief that the body and the spirit are one and must be whole for resurrection -- others have not, particularly some liberal Protestants. The Catholic Church lifted its ban on cremation in 1963. But the No. 1 reason cited for choosing cremation in a national survey was cost. On average, cremation is one-third the cost of burial (not including the burial plot or upkeep), ranging from about $500 to $1,500, according to the Cremation Association of North America. This company will be called Final Flight LLC, which will be an aerial cremation dispersal service offering an alternative to the underground burial or spreading of ashes over the ground on a local, state, national, and eventually a global level. Our goal is to provide personalized aerial cremation dispersal with the highest standards of dignified and ethical service regarding your loved one’s ashes from the air. We are committed to the highest level of integrity to fulfill the requests of the family. Sunsets become everlasting memorials†¦when the remains of your loved one are dispersed by air. The